AT&T Adworks Lab v 1.0
Role: Art Direction, Animation, Branding, Film
In 2012, we helped to shape the look and feel of the AT&T AdWorks Media Lab v. 1.0, collaborating with The Mill and Super Touch. We built the branding identity, iconography, animations and infographics used to enhance the experience on a series of touch and motion sensing displays. To celebrate the launch of The Lab, we also created the above teaser film.